This webinar with RV Business and Rollick explored how the RV buying journey is increasingly shaped by digital shopping behaviors and how dealers can improve RV customer engagement with today’s online shoppers. Drawing on Rollick research and real dealership insights, the session showed that many RV buyers complete most of their research online before visiting a dealership, making fast responses, transparent pricing, and effective digital tools essential for converting leads. The discussion highlighted how AI-powered prospect insights, streamlined website calls to action, special offers, and automated lead-nurture programs improve RV customer engagement throughout the buying journey and help dealers convert more website traffic into qualified leads and sales.
Rollick Introduces New AI Assistant Designed to Engage Shoppers and Convert Conversations into Action
Austin, TX — Rollick, Inc., a leading provider of digital retailing and customer engagement solutions for the outdoor recreation industries, announced today the introduction of the Rollick AI Assistant. Designed to help OEMs engage shoppers more effectively online using conversational AI functionality, the solution’s primary objective is to turn real-time conversations into meaningful action. Compliant with Rollick and client AI governance policies,...



