Lead Management and Tracking
Lead Management and Tracking
In today’s competitive outdoor recreation landscape, capturing and nurturing every lead matters. That’s why Rollick offers powerful integrations designed to ensure dealers can efficiently manage and convert leads through RollickLens and RollickScore within Salesdriver or Lightspeed CRM.
Whether your network spans large dealer groups or independent locations, these integrations help bridge the gap in determining the customer retention level, ensuring that no customer opportunity slips through the cracks.
What It Looks Like in SalesDriver: Visibility and Control
Why Lead Management and Tracking
Improved Lead Transparency
Monitor lead performance in real time with complete visibility into delivery and engagement. See which leads are successfully delivered to CRMs, track bounce rates, delivery errors, and quickly identify gaps in lead handling to improve follow-up.
Increased Dealer Accountability
Gain insight into lead follow-up activity across your network. Track where and when leads are contacted, drive faster responses with CRM tracking, and identify locations needing extra coaching or support.
Faster Follow-Up Times
Leads are instantly delivered to dealers’ CRMs for real-time action, reducing the time between customer inquiry and first contact. This faster response increases the likelihood of converting leads before they go cold.
Smarter Marketing ROI
Connect your marketing campaigns directly to lead outcomes. See which sources and dealers drive the most conversions, and optimize future spend with real-time performance insights.
Better Customer Experience
Eliminate manual errors and delays in lead routing to ensure a consistent, professional brand experience. Build trust with customers by responding promptly and efficiently.
Lead Management and Tracking
Rollick’s Dealer Lead Management and Tracking solution gives your dealership complete visibility into every lead from first contact to close. Instantly route leads to your CRM, monitor response times, and track performance across locations, all in one centralized platform. With real-time insights, automated delivery, and CRM integration, Rollick helps your team respond faster, eliminate errors, and turn more opportunities into sales.