If you aim to elevate your dealership’s communication strategies, Episode 17 of the Take the Helm Podcast is essential listening. In this episode, Chris Yeloushan, VP of Dealer Solutions at Rollick, shares his expertise in transforming digital leads into loyal customers. He emphasizes the importance of rapid, digital-first interactions to meet modern customer expectations, sustaining engagement through consistent and personalized communication, and the continued significance of in-person interactions by setting appointments to convert digital leads into sales. Chris also offers top advice for improving digital lead conversions, providing actionable insights that dealerships can immediately implement to enhance customer experiences and boost sales.
GuestView: AI Shopping Assistants Transforming RV Buying
EDITOR’S NOTE: The following is a GuestView by Chris Yeloushan and Pete Eppele of Rollick, a company that connects manufacturers, dealers, and finance and insurance providers with in-market consumers to deliver a seamless customer journey from pre-purchase through re-purchase. AI is reshaping how RVs buying happens, and the transformation is unfolding...



