OPE People And Rollick’s Kevin Sabourin On Lead Gen, Ukelele, and Acrobatics

EDITOR’S NOTE: The following is a GuestView by Chris Yeloushan and Pete Eppele of Rollick, a company that connects manufacturers, dealers, and finance and insurance providers with in-market consumers to deliver a seamless customer journey from pre-purchase through re-purchase. AI is reshaping how RVs buying happens, and the transformation is unfolding...

A powersports dealer who fails to follow up risks losing both the sale and the customer’s long-term loyalty. By: Rollick, Inc. For many powersports, RV and marine buyers, the excitement of shopping for a new unit can quickly fade when dealer follow-up falls short. Too often, customers who are ready...

By: Jason Nierman How to meet shopper expectations and close more deals. For years, the financing and insurance (F&I) process in the RV industry has lagged behindthe streamlined digital shopping experiences found in automotive retail and othersectors. Today’s RV shopper expects transparency, speed and the ability to shop onlinethe same...