Exploring the Future of Buying Study in Outdoor Recreation: A strategic roadmap for navigating the evolving landscape of consumer behaviors in the outdoor recreation industries By Chris Yeloushan, VP of Dealer Development, and Industry Relations In late summer/early fall of 2023, Rollick, a national leader in marketing, technology, and market...
USAA, the country’s largest provider of insurance, investing, and banking solutions, caters specifically to its 13MM+ membership base of U.S. military, veterans, and their families. Renowned for being voted the top financial services company by JD Power, USAA ensures that its products and Perks offerings are accessible exclusively to verified...
"The Future of Buying" (FOB) study by Rollick Inc. explores consumer behaviors within the outdoor recreation industries, explicitly focusing on RV, Marine, and Powersports. The study, involving almost 27,000 participants, aims to illustrate the details of consumer engagement with brands and dealers during the shopping and buying process, shedding light...
The Rollick Enterprise Solutions team began the engagement by identifying key objectives to affect the most change in dealer network sales performance.
The Rollick Enterprise Solutions team began the engagement by identifying key objectives to affect the most change in dealer network sales performance.
In a highly competitive boating category, a ski and wake boat manufacturer partnered with Rollick to implement a database and marketing strategy utilizing the Aimbase platform.
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