We're excited to announce our latest case study, "Global Ski/Wake Boat Manufacturer Enhances Lead Generation, Improves Lead Management, and Boosts Sales Conversion Rates." This study examines the challenges a leading ski/wake boat manufacturer faces and how Rollick's multifaceted strategy significantly improved its lead generation and management processes. Rollick increased lead generation and customer engagement by acquiring high-quality prospective customer data and launching a targeted national digital media campaign. Integrating the Aimbase Lead Management and Marketing Automation platform ensured efficient lead capture and distribution, while a comprehensive lead nurture email program kept prospects engaged. Personalized contact from live representatives and post-purchase feedback through the Aimbase CX engine further boosted sales conversion rates and customer satisfaction. This case study provides valuable insights for OEMs and dealers on leveraging technology and strategic marketing to enhance customer relationships and drive sales growth in the marine industry.
How OEMs Leveraging Dealer Inventory and Digital Retailing Achieved MoreThan 2x Sales Growth
If you're an OEM or dealer looking to double your sales growth, this case study is for you. It outlines how leveraging dealer inventory integration and digital retailing tools can transform the buying journey from fragmented to seamless, meeting consumers' rising expectations for a more online shopping experience. Discover how...
