Read the latest

10 Surprising Boating Safety Facts You Didn’t Know

May 15, 2024

10 Must-Have Safety Features for Your RV Adventure

Safety is paramount in the fast-paced world of travel by recreational vehicles (RVs). Whether you're a seasoned RVer or just embarking on your first adventure, ensuring your RV is equipped with the essential safety features is non-negotiable. From anti-lock brake systems to motion-sensing exterior lights, these top 10 safety features...

Is Your Motorcycle Gear Up to Standard? 10 Crucial Safety Checks

As the leading technology provider for recreational and industrial OEMs and dealers, ensuring motorcycle safety is paramount. Understanding these ten industry safety standards is essential for mitigating potential hazards and maintaining optimal safety. Let's discuss common gear failures, best maintenance practices, and the critical role of safety checks in upholding...

Unleashing Customer Connections: How Data-Driven Marketing Transforms Dealers

Data-driven marketing strategies can significantly influence dealer success, highlighting the crucial impact of personalized campaigns informed by deep data insights. These approaches, powered by AI and predictive analytics, are central to deciphering customers' purchase intentions, enhancing customer acquisition, and fostering brand loyalty. This exploration offers an in-depth look at how...

Inventory Marketing Unveiled: The Undeniable Impact on Dealer Success

For manufacturers and dealers, the influence of inventory marketing cannot be overstated. A large portion of year-over-year growth in dealer sales can be directly attributed to effective inventory marketing strategies. Let's look at the role of inventory marketing in shaping dealer success, examining the challenges faced, the correlation with sales...

Examining the Future of Buying

Exploring the Future of Buying Study in Outdoor Recreation: A strategic roadmap for navigating the evolving landscape of consumer behaviors in the outdoor recreation industries By Chris Yeloushan, VP of Dealer Development, and Industry Relations In late summer/early fall of 2023, Rollick, a national leader in marketing, technology, and market...

The Future of Buying: Navigating Powersport Consumer Trends

Insights into a study on the future of powersport shopping. By Jason Nierman Jason Nierman is the co-founder and chief revenue officer of Rollick. Rollick connects manufacturers, dealers, finance and insurance providers with in-market consumers in the powersports, RV and marine industries to deliver a seamless customer journey. Rollick's solutions, utilized...

Subscribe To The Blog