Join OPE People Podcast Host Glenn Hanson as he introduces you to Rollick’s Kevin Sabourin, a digital marketing leader, fascinating father, and the industry’s leading ukulele artist—we know of! Sabourin is Head of Sales—Commercial/Industrial at Rollick. Kevin’s unique hobbies and solid insights into lead generation for dealers make for a super interesting after-work life.
Optimizing Customer Journey in the Powersports, RV and Marine Industries
By: Ryan Mertz The customer journey encompasses the complete experience prospective buyers have as they interact with a brand. It begins with the first click and extends to becoming an advocate for the brand after making a purchase. This journey includes numerous nuanced micro-experiences and key stages where brands can...
