Rollick Introduces GoRollick Sell™, Giving Consumers a Simple Way to Sell Used Outdoor Recreation Vehicles

Share this post:

AUSTIN, Texas, Sept. 14, 2022

Rollick, a leading customer engagement technology provider for the Marine, Powersports, and RV industries, announced today the launch of GoRollick Sell, a new offering within the GoRollick Marketplace platform to help consumers sell their used outdoor recreational vehicles to Rollick dealers. 

The Covid-19 pandemic turned many people’s work lives and leisure time upside down, causing an increase in outdoor recreation vehicle purchases. This was followed closely by the supply chain crisis, which is continuing to impact many industries. And now, as U.S. consumers’ lives begin to return back to normal, some first-time buyers are looking to offload the vehicles they recently purchased, and selling to a dealer is the preferred option.  

“We recognized that our affinity-based customers, which come from trusted organizations like Sam’s Club, AAA, Progressive, Allstate and thousands of U.S. employers, are not always in a trade-in situation,” said Jill Tarallo, Chief Operating Officer of Rollick. “Sometimes they just want to sell an existing vehicle without buying a new one. GoRollick Sell was created to give the millions of consumers we reach a simple, fast, and easy way to get offers from our dealers wherever and whenever they are ready to sell.”  

Launched within a new “Sell Your Vehicle” tab in the site navigation of the GoRollick Marketplace platform, GoRollick Sell first became available to program users in late 2021 with a pilot program. Customers can choose to receive offers from participating Rollick dealers and partners for their RVmotorcycleboatATVUTVscooter, or watercraft after sharing information about their vehicle and completing a registration form.

“GoRollick Sell customers are proving to be one of our best partner lead sources,” said Mike Adams, CEO of Pop Sells. “And given Pop’s unique business model, these customers are getting connected with the right buyer at the right price in a safe, convenient transaction. Rollick and Pop have teamed up to provide these sellers with the type of experience they’ve come to expect from the largest online marketplaces combined with the personalized service of our nationwide team of Pop Consultants.”

About Rollick, Inc.     

Rollick connects manufacturers, dealers, and finance and insurance providers with in-market consumers in the Powersports, RV, and Marine industries to deliver a seamless customer journey. Rollick’s OEM solutions include new customer acquisition, enterprise lead management, customer experience/loyalty, and marketing automation. In addition, the company has rapidly built its GoRollick.com outdoor recreational vehicle buying marketplace to include a nationwide network of dealers, over 100 manufacturers, and an affinity partner network with access to over 250 million high-quality customers including policyholders of major insurance providers, employees at more than 2,000 top U.S. companies, members of the military, veterans and first responders. For more information, visit Rollick.io.     

You might like these too

Browse Related Posts

Rollick Expands Reach into New Industry Segments

AUSTIN, Texas, Oct. 21, 2025 /PRNewswire/ -- Rollick, a leading marketing technology company with more than 150 outdoor recreation vehicle and industrial equipment manufacturer clients, announced today an expanded footprint into newly targeted industry segments including trailer, industrial equipment, and spa. During the past year, the company has secured new Lead Management and Lead Nurturing,...

From Leads to Loyalty With Rollick CEO Bernie Brenner

In this Power Players interview, CEO Bernie Brenner explains how dealers can build loyal customers by focusing on meaningful engagement throughout the buying journey. He explains why the most successful dealers view lead generation as the starting point, not the finish line, and how consistent communication and trust drive lasting...

7 Tips to Help Get More Engagement from Your Dealers with Aimbase 

By: Jason Riley Your dealer network is one of your brand’s most powerful assets, but only if they are fully engaged with the programs and tools you provide. That is where a powerful lead management and customer experience (CX) platform like Aimbase makes a difference.  Aimbase promotes high dealer engagement...

Subscribe To The Blog