Even the most diligent budget management strategies can leave room for inefficiencies in today's competitive marketplace. For one Original Equipment Manufacturer (OEM), the challenges of managing lead-related costs across a vast dealer network became increasingly evident as unpredictable shortfalls and hidden expenses impacted their bottom line. Despite carefully monitoring visible costs such as sales salaries and marketing budgets, the client struggled with lost productivity, inefficiencies in lead conversion, and an alarming trend of brand flipping. Recognizing the need for a transformative approach, they turned to Rollick to uncover these invisible expenses, streamline their lead management processes, and boost ROI through a tailored solution. This case study explores how Rollick's Aimbase platform enabled the client to address these challenges and reclaim control of their sales performance.
Priority One Financial Announces Rollick Partnership
ST. PETERSBURG, Fla. – Priority One Financial Services, a full-service finance company for marine, RV, trailer and equipment dealers, recently announced a partnership with Rollick, the recreation industry’s leading customer engagement technology provider. The integration simplifies the customer’s path to purchase by connecting Rollick’s digital retailing technology with Priority One’s...
