How OEMs Can Empower Their Dealers to Thrive in a Challenging 2025 Retail Climate
As we look ahead to 2025, the outdoor power equipment (OPE) industry is facing some significant challenges. According to the recent OPEI market forecast, we can expect moderating growth, stabilizing inflation, and a slowdown in hiring—all factors that will influence how we approach the upcoming season. While the demand for handheld, commercial, and electric products […]
How OEMs Leveraging Dealer Inventory and Digital Retailing Achieved MoreThan 3x Sales Growth
If you’re an OEM or dealer looking to triple your sales growth, this case study is for you. It outlines how leveraging dealer inventory integration and digital retailing tools can transform the buying journey from fragmented to seamless, meeting consumers’ rising expectations for a more online shopping experience. Discover how one RV OEM achieved 3x […]
Maximizing Sales with Data-Driven Inventory Marketing for the Recreation Industry
In today’s competitive market, businesses in the recreational vehicle (RV), marine, and powersports industries must adapt swiftly to changing customer preferences. One of the most effective ways to stay ahead is through inventory automation and data-driven marketing strategies. Leveraging data helps dealers and OEMs optimize their stock levels and showcase the right products to customers […]
Unlocking Growth with Tailored OEM Solutions
In the world of powersports, RVs, and marine manufacturing, OEM solutions are essential for businesses striving to stand out in a competitive landscape. These solutions go beyond offering parts or components—they represent a strategic approach that enhances the entire buyer journey, optimizes dealer networks, and fosters long-term relationships between Original Equipment Manufacturers (OEMs) and their […]
Rollick Announces New Inventory Marketing Experience for MAXX-D Trailers Dealers
Program for Dealers to Boost Sales by Connecting Them with In-Market Buyers Austin, TX — September 2024 — Rollick, a leader in digital retail solutions for the RV, marine, and trailer industries, is excited to announce the launch of a new inventory marketing experience for MAXX-D Trailers dealers. This innovative program, fully sponsored by MAXX-D […]
Nurturing Prospects to Strengthen Your Lead Management Strategy
Effective lead management is critical to driving sales and growth in today’s competitive marketplace. Yet, one question that often arises is the concept of “weak leads.” Is there such a thing as a weak lead, or are these merely prospects needing more attention and nurturing? In digital retailing, understanding how to handle these so-called “weak […]
Why Public Inventory Matters: Boost Sales with Digital Retailing Solutions
In digital retailing, making your inventory accessible to the public is critical to a successful business strategy. For OEMs and dealers in the recreation and industrial equipment industry, digital retailing solutions to display public inventory can significantly enhance customer experience, drive sales, and build brand loyalty. But what are the pros of ensuring your inventory […]
Digital Marketing Strategies: Tracking the Data That Matters
As OEMs and dealers dive deep into their pre-season planning, a critical question arises: how can you ensure all this planning pays off? The answer lies in effective digital marketing strategies that leverage data to track performance, refine tactics, and drive sales. Understanding which metrics matter most and how to track them can mean the […]
Enhancing Customer Experience: Effective Strategies for Showing Gratitude
The Impact of Personalized Messaging on Customer Experience Today’s consumers are looking for more than just a transaction—they want to feel connected and valued. A personalized message can go a long way, acknowledging the customer’s journey and preferences. This simple gesture can turn a one-time buyer into a loyal advocate. With Rollick’s technology, dealers can […]
New Digital & Tech Hub for Dealer Solutions
IRVINE, CA – September 4, 2024 – (Motor Sports NewsWire) – Dealers asked and AIMExpo delivers. The 2025 premier powersports industry event will feature The Digital & Tech Sector, a dedicated space for brands offering the latest technical and digital solutions to help dealers take their businesses to the next level. Here, dealers can easily […]
